During 2025, the traditional destinations of Colombian coffee maintained leadership in absolute volume and market participation. The United States led the distribution with a record of 5.3 million bags of 60 kg, equivalent to 40.2% of the total exported. This historic consumption block was supported by stable purchases in Western Europe and North America, where Canada (994 thousand sacks, 7.6%), Germany (948 thousand sacks, 7.3%) and Belgium (890 thousand sacks, 6.7%) were highlighted. Also, the presence in the Asian market remained firm through Japan, with 682 thousand sacks (5.5%), followed by South Korea with 507 thousand sacks (3.9%) and China with 364 thousand sacks (2.8%).
While this traditional block guarantees the placement of the bulk of production and provides commercial stability, Colombian coffee is highlighted by the diversification of its export destinations. For the country, the expansion of this matrix is a structural strategy that reduces exposure to global economic fluctuations and ensures the long-term resilience of the sector. As a result, the identification of new trade borders allows the capture of demand for alternative markets with accelerated growth rates, opening up a favourable scenario for the introduction of different cup profiles and higher value added levels.
The analysis of export flows in 2025 reveals a reconfiguration to destinations with high expansion rates. The Netherlands is the main strategic market in this category, reaching a volume of 321,000 sacks and recording a positive annual variation of 65.9%. Its import matrix consists of 91% green coffee and 9% soluble, which highlights the participation of the industrialised product at source. The relevance of this market is based on its high per capita consumption, estimated at6.49 kg per year. As a complement to this dynamic, nations with a mature demand likeFrance(194,000 sacks and an increase of 103%) and Sweden (125,000 sacks, + 73.3%) maintain an upward trajectory in Colombian coffee destinations, driven by the consolidation of the segments of certified and specialty coffee.
At the same time, the Eurasia region shows a transition in its demand patterns. Turkey and Greece,marketshistorically characterized by the consumption of the Arabian species for its traditional preparations (such as Turkish coffee), they have a sustained increase in the import of Colombian coffee over the last decade. In 2025, the offices to Turkey numbered 76,000 sacks, representing an annual increase of 38.4%, while the volume to Greece was 65,000 sacks (+ 35.5%). In turn, the dynamics in the Mediterranean basin show a similar trend: the shipments to Portugal were 33.4% (reaching 45,000 sacks) and to Spain 20% (307,000 sacks). The export basket to this block is almost entirely concentrated in green coffee, indicative of a local toaster industry in the expansion phase.
The largest percentage expansion segment is made up of emerging markets that are incorporating the Colombian grain at an accelerated rate. In this group,Dominican RepublicIt exhibits an outstanding commercial dynamic, recording an annual variation of 108% with volumes that exceeded 20,000 sacks in 2025. This Caribbean nation occupies the seventeenth position in the global consumption scale (3.7 kg per capita per year), being the only representative of its region on that list. This behaviour is strongly driven by the need to supply the international tourism sector —mainly American and European— with a high quality product. As for its matrix, 96% of exports to this market are from green coffee.
In the Middle East and North Africa region,Saudi Arabiawith a growth of 25% (reaching 140,000 sacks), positioned as one of the fastest growing coffee markets in the world driven by young people. The 2025 offices show a 100% flow of green coffee. In Eastern Europe, the Baltic axis represents an accelerated adoption of higher quality cup profiles. Estonia increased its imports by 137% (reaching 28,000 sacks), absorbing 98% of green coffee and 2% soluble. Latvia follows a similar path, with a growth of 220%, although part of more moderate volumes of 15,000 sacks. The full demand of these two countries is green coffee.
The geographical expansion finds a complementary pillar in the expansion of the export portfolio, specifically driven by the industrialized coffee line. The commercial dynamics generated by the proximity to the Andean region and the Southern Cone demonstrate the relevance of this segment. In 2025, Venezuela imported 5,300 sacks, a figure that doubled the records of the previous year and maintained an accelerated trend during the first quarter of 2026. The demand for this market is concentrated in 96% of soluble coffee, mainly supplied by large agro-industrial operations such as Nestlé and Colcafé. For its part, Chile absorbs a significant share of the processed supply, recording 69,000 sacks (an annual growth of 40%) distributed in a matrix of 55% soluble, 25% toasted and 20% green. Argentina also has a sustained demand on the rise with 44,000 sacks (+ 43%), whose import structure consists of 86% raw material and 12% roasted product, consolidating a key niche for the sector.
In the Central America and Mexico region, export flows show a demand structure with a high value added component. The Mexican market reached a volume of 221,000 sacks, shaping its import matrix, represented mostly by 44% green coffee and 54% soluble product, which highlights the penetration and importance of the industrialized segment in this economy. In a similar line, Costa Rica (with 19,000 sacks and 45% growth) reports a balanced commercial dynamic, absorbing 55% raw material and 45% processed coffee.
The comprehensive reading of these trade dynamics confirms that sustainability and policy compliance are cross-cutting pillars for the consolidation of the sector. As mature blocks implement more stringent environmental regulations and emerging economies sophisticated their demand, the supply chain faces the technical imperative of aligning its supply with global standards of traceability and responsible production. This transition to an entirely sustainable export model represents, beyond an access requirement, a fundamental competitive advantage to protect current market shares and leverage the continued growth of the value-added portfolio.
The configuration of these trade flows, the technical adaptation to regulations and the consolidation of value-added-based business strategies will be central areas of discussion and analysis in depth in the90 Coffee Summit. We extend a cordial invitation to all the actors of the coffee ecosystem to participate in this meeting organized by Asoexport, which will take place in Cartagena on 5 and 6 November 2026. This academic and institutional agenda will be the right space to structure logistical alliances in the face of new golden destinations and to project the commercial resilience of Colombian coffee on a global level.
